About
Creative by Nature. Strategic by Design.Meet Ownovate
Ownovate was built on a simple truth: businesses grow when their marketing is clear, connected, and consistent. We combine creativity with strategy to help brands show up with intention, communicate with confidence, and create content that supports long term goals. From brand identity to content production to marketing strategy, our work blends imagination with insight. We think about the full ecosystem, including how people discover you, how they evaluate you, and what helps them trust you. Every idea, video, message, and plan is crafted with purpose. What makes Ownovate different is our commitment to integration. We do not treat content, branding, or strategy as separate pieces. We connect them, align them, and guide them so your audience experiences a unified brand wherever they encounter you. We focus on the moments that influence customer decisions and create strategies that turn visibility into meaningful, measurable growth, giving your business a competitive advantage built on clarity, consistency, and customer insight. Our mission is simple. We help businesses show up better, market smarter, and build brands people remember.
Our Core Values
Meet the Founder
Nicolet NathanFounder and Chief Content OfficerOwnovate was founded by Nicolet Nathan, a creative leader with a strong foundation in branding, content development, and digital marketing. She understands how each part of the customer experience influences perception and business outcomes.
After supporting a wide range of businesses and organizations, she noticed a recurring problem. Brands were creating content, but not creating alignment. Marketing efforts were scattered, messages were inconsistent, and customers were not being guided through a clear journey.
Ownovate was created to solve that gap. Today, Nicolet helps businesses show up with clarity, strengthen their digital presence, and build marketing systems that actually work. Her approach is grounded, thoughtful, and focused on impact rather than hype.
Meet the team
Desmond brings an eye for detail and a calm creative presence to every project. He captures the moments clients expect and the ones they did not know they needed, blending technical skill with natural storytelling that elevates every brand. He also supports advanced editing and full-scale visual production across long-form and complex projects.
With a strong focus on data and targeting, Lola develops campaigns built for results. She optimizes reach, engagement, and conversion so clients get the most out of their paid media efforts, ensuring their investment supports meaningful and measurable growth.
Christian brings structure, clarity, and intention to every project. He has a gift for translating ideas into visuals that feel clean, modern, and elevated. From graphics to digital experiences, he helps brands show up with confidence and consistency across platforms.
Kimauri elevates projects by editing videos that are consistent, on-brand, and aligned with each client’s goals. He specializes in short-form content that strengthens communication across platforms and ensures every video supports visibility, clarity, and long-term brand positioning.